U.K.'s Tapestry connects mobile users with nearby products

12/3/2012 | TechCrunch

A mobile user's digital identity is the key for the new U.K. fashion application Tapestry, which tries to match up consumers with products in the store they're currently visiting. The app encourages users to build up a personal catalog of fashion items they might purchase in the future, which then links with the e-commerce databases of retailers.

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