Global ad spending forecast to rise 6% in 2006

12/6/2005 | Advertising Age (tiered subscription model) · USA Today

Interpublic Group's Universal McCann predicted a 6% increase to $604 billion in global ad spending next year and revised its 2005 global figure down from 6.1% growth to 4.8% at UBS' 33rd Annual Global Media Conference. "We're not looking for a boom, but we think things are looking a little bit better in 2006," said Bob Coen, the media agency's SVP-director of forecasting.

View Full Article in:

Advertising Age (tiered subscription model) · USA Today

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Operational Enablement and Excellence
Pandora Media, Inc.
Okaland, CA
Sales Director - ROBLOX (New York)
Programmatic Manager
A+E Networks
New York, NY
Assistant Professor or Instructor of Advertising
Loyola University Chicago
Chicago, IL
National Sales Manager/Midwest
American City Business Journals/The Business Journals