Target's social presence ranks No. 1 with consumers

12/7/2011 | Internet Retailer

Target's social media presence had the strongest approval rating among 2,000 consumers surveyed by L.E.K. Consulting, followed by Amazon, Wal-Mart, Best Buy and Macy's. "Social media is an ecosystem with a variety of users who have different motivations. A retailer’s big challenge is to know how to align its social media offerings with its customers’ interests," said L.E.K. executive Alan Lewis.

View Full Article in:

Internet Retailer

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Regional Buyer
Total Wine & More
Potomac, Maryland
Media Manager
Neiman Marcus
New York, New York
Senior Account Executive
Macy's
New York, New York
TAX MANAGER
Ralph Lauren
Lyndhurst, New Jersey
Marketing Campaign Planner: Bloomingdale's, New York, NY
Bloomingdale's
New York, New York