Pepsico's valuation surpasses Coke's

Pepsico has surpassed Coca-Cola Co. in market capitalization for the first time ever, a dramatic turnaround from just five years ago when Coke was worth nearly three times as much as its rival. A Pepsico spokesman said the company has a healthy respect for Coca-Cola and has no plans to rest on its laurels. Coke spokesman Ben Deutsch said, "Our focus remains on delivering sustainable growth, maintaining the strong underlying financial health of our business and delivering great marketing to support our brands."

View Full Article in:

Journal and Constitution (Atlanta) (free registration) · St. Petersburg Times (Fla.)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY