The writing is on the wall for corporate slogans

12/13/2012 | SmartBrief/SmartBlog on Leadership

Corporate mottos, slogans and credos simply confuse workers, writes Julie Winkle Giulioni. Rather than posting lengthy mission statements on the wall, try embedding your best practices into your actions and into your company's culture. "Consider how to take it off the wall and infuse it into every interaction. Only then will you see the real value in your corporate values," Giulioni writes.

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