U.S. Cellular QR campaign draws students to Segway-riding representatives

12/15/2011 | Mobile Marketer

U.S. Cellular's "Tailgate for Tickets" QR campaign at eight college football venues won 4,321 scans for a chance to win instant prizes. The codes were on Segways that circulated at the games carrying U.S. Cellular representatives who spoke with the students.

View Full Article in:

Mobile Marketer

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY