Entrepreneurs, marketers flock to Instagram

12/17/2012 | New York Times (tiered subscription model), The

Instagram isn't improving Facebook's bottom line, but a growing number of entrepreneurs and marketers are figuring out how to use the photo-sharing service to bring in revenues of their own. Some offer services to Instagram's 100 million users; others use the network to share promotional images and links to products. "It's classic marketing. You see an ad on a billboard, or on a bus as it goes by, on TV and now, in an Instagram post. It sticks," says Mobile Media Lab co-founder Brian DiFeo.

View Full Article in:

New York Times (tiered subscription model), The

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO
Director of Marketing - Denver
zvelo
Denver, CO
Instructor, eMarketing
UNIVERSITY OF VIRGINIA
Charlottesville, VA