Entrepreneurs, marketers flock to Instagram

12/17/2012 | New York Times (tiered subscription model), The

Instagram isn't improving Facebook's bottom line, but a growing number of entrepreneurs and marketers are figuring out how to use the photo-sharing service to bring in revenues of their own. Some offer services to Instagram's 100 million users; others use the network to share promotional images and links to products. "It's classic marketing. You see an ad on a billboard, or on a bus as it goes by, on TV and now, in an Instagram post. It sticks," says Mobile Media Lab co-founder Brian DiFeo.

View Full Article in:

New York Times (tiered subscription model), The

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Senior Manager, Marketing
IAB
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY