MarkedUp's app analytics fill a gap for Windows 8 developers

12/19/2012 | PandoDaily

MarkedUp is offering Windows 8 and Windows Phone 8 application developers a software development kit for advanced analytics. The offering rectifies a gap perceived by MarkedUp CEO and former Microsoft Developer Evangelist Aaron Stannard, who found no developers for the new Microsoft platform "had found a viable analytics solution much less a solution that provided them the analytics and information they need to sustainably monetize their apps on any platform." MarkedUp captures and reports in-app activity and can be made to track developer-specific events, Michael Carney writes.

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