Consumers want to try green cleaning products, research finds

12/20/2012 | HAPPI magazine

Seventy percent of Americans want to use green products such as household cleaners, but many consumers are unsure about how well green cleaners perform, according to research by The Shelton Group. Despite many consumers' expressions of concern about the performance of green cleaners they've used, nearly half said they were willing to try another green home cleaning product, the research found.

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