Brands go online to promote post-Christmas sales

12/26/2012 | Toronto Star, The

Many consumers are skipping in-store sales and doing their post-Christmas shopping online, according to a survey conducted on behalf of American Express Canada. Marketers have responded accordingly, using online coupons and Twitter promotions to reach out to consumers in preparation for a surge in post-season online shopping.

View Full Article in:

Toronto Star, The

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA