JWT: Food ads will embrace the mess next year

12/31/2013 | Bloomberg Businessweek

Advertisements for food will focus on imperfect, hand-crafted creations next year, extending a trend that is already present in Domino's artisan pizzas and Oscar Mayer's Carving Board line, according to JWT's 2014 trends report. "Imperfection and even outright ugliness ... are taking on new appeal in a world that's become neatly polished and curated," according to the report.

View Full Article in:

Bloomberg Businessweek

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY