SmartBrief Goes Mobile with Business News Android App

SmartBrief, a leading online publisher of targeted business news and information, launches its Android mobile app to deliver “must-read” business news to over 4,000,000 subscribers.

The new SmartBrief Android app extends the reach of the SmartBrief service by allowing its readership of business professionals to manage, save and share news on the popular Android mobile platform.

In today’s competitive business environment, it’s not what you do – it’s how you do it. SmartBrief understands that a growing segment of its readership is reliant on and well adapted to mobile devices. “Mobile is increasingly a part of life for most business professionals,” said Rick Stamberger, President and CEO of SmartBrief, Inc. “The Android app is a natural extension of SmartBrief’s services that keep people informed and save them valuable time.”

Henry Tam, Chief Product Officer of SmartBrief noted, “A growing number of readers subscribe to two or more different industry newsletters. The app allows our readers to easily access our curated and summarized content when and how they want.” Readers can use the app to manage multiple briefs in one convenient place, save relevant stories, and review archived content - all without an active mobile connection. The app also allows readers to share articles across Twitter, Facebook, LinkedIn and e-mail. Click here to download the app from the Android Marketplace.

Combining technology with editorial expertise, SmartBrief filters thousands of online sources to create customized, e-mail publications for more than 160 trade associations, professional societies, corporations and other groups. This information is culled daily by SmartBrief’s editorial staff and distilled into news brief summaries which are then distributed to targeted industries via e-mail, the SmartBrief website, and the SmartBrief Android app.

To learn more about SmartBrief and the SmartBrief app, please visit: www.SmartBrief.com

About SmartBrief

SmartBrief is the leading online publisher of targeted business news and information in a wide variety of industries. The company’s mission is to give its readers a competitive edge by providing relevant, timely, and reliable information as efficiently as possible. With an audience of over 4 million senior executives, thought leaders, and informed industry professionals, SmartBrief is an essential resource for “must-read” industry news.

Contact:
Emmet Murphy, 3CLiCk Media
SmartBrief Public Relations
212-365-0691 x5