Broadband, Broadcast & Cable

CTAM SmartBrief

Marketing news for the cable industry

CTAM SmartBrief

Published in partnership with: Cable & Telecommunications Association for Marketing

Weather Co.'s forecasts influence media buys

4/18/2014

  • Adweek

The Weather Co., via a non-exclusive partnership with media agency MindShare, can tailor its clients' ad buys to the weather report. Mindshare clients Kimberly-Clark and Royal Caribbean are participat… Read More

NAB SmartBrief

Broadcast TV and radio industry news

NAB SmartBrief

Published in partnership with: National Association of Broadcasters

Broadcasters: Aereo case is about "blatant" copyright infringement

4/17/2014

  • Variety
  • Deadline.com
  • National Journal

Classification of over-the-top video services, cloud storage of content, the future of free over-the-air broadcast networks and more could be affected by the Supreme Court's decision in broadcasters' … Read More

SBCA SmartBrief

Satellite broadcasting industry news

SBCA SmartBrief

Published in partnership with: Satellite Broadcasting & Communications Association

DIRECTV will ask viewers to suggest "Cable Effects" storylines

4/14/2014

  • Adweek

DIRECTV will engage with fans of its successful "Cable Effects" spots as a way of sparking ideas for new storylines, the company said. Judges will review submitted scripts, and DIRECTV hopes to select… Read More

USTelecom dailyLead®

Telecommunications news

USTelecom dailyLead®

Published in partnership with: United States Telecom Association

Developers are embracing Chromecast, Google says

4/17/2014

  • Multichannel News

More than 3,000 developers of applications and websites have taken up the Google Cast Software Development Kit since the SDK was released in February, according to Nikesh Arora of Google. More apps fo… Read More

SmartGrid SmartBrief

News about the smart-grid industry

SmartGrid SmartBrief

Navigant: Push for energy independence to give boost to microgrids

4/14/2014

  • DigiTimes
  • Greentech Media

Microgrid technology that relies on distributed generation and renewable technologies to increase the resiliency of power networks will experience a major expansion over the next six years, according … Read More

NCC Media SmartBrief

Cable industry advertising news

NCC Media SmartBrief

Published in partnership with: NCC Media

"Sharknado 2" producers ask fans to pay for cost of extra scene

4/13/2014

  • Multichannel News (subscription required)

The producers of "Sharknado 2: The Second One," the sequel to SyFy's social-media smash, are asking fans to contribute $50,000 to pay for an additional scene for the TV movie. The public can make cont… Read More

SCTE SmartBrief

Cable telecommunication news.

SCTE SmartBrief

Published in partnership with: The Society of Cable Telecommunications Engineers

A10 makes the case for IPv6, 100G migrations

4/16/2014

  • Light Reading

A10 Networks has introduced four new models in its Thunder Series line of network appliances, including one model that supports 100G Ethernet technology. The Thunder Series appliances work as carrier-… Read More

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