Broadband, Broadcast & Cable
Marketing news for the cable industry
CTAM SmartBrief
Published in partnership with: Cable & Telecommunications Association for Marketing
Lego promotes "Yoda Chronicles" with life-size Star Wars jet
5/24/2013
- Gizmodo
- Adweek/AdFreak blog
Lego has created a life-size Star Wars X-Wing fighter jet and transported it to Times Square to promote "The Yoda Chronicles," a new Cartoon Network show. "At 11 feet tall, 43 feet long, 44 feet wide … Read More
Broadcast TV and radio industry news
NAB SmartBrief
Published in partnership with: National Association of Broadcasters
Knight Foundation gives $1 million to online TV archive
5/23/2013
- PaidContent.org
The John S. and James L. Knight Foundation has made a $1 million gift to the Internet Archive, an effort to create an online collection of every TV program since the medium's beginnings. The archive c… Read More
Satellite broadcasting industry news
SBCA SmartBrief
Published in partnership with: Satellite Broadcasting & Communications Association
DISH's Ergen said to pursue LightSquared with $2B bid
5/21/2013
- Wall Street Journal, The
- Bloomberg Businessweek
DISH Network Chairman Charlie Ergen reportedly has offered $2 billion to acquire wireless spectrum from bankrupt LightSquared in a so-called "stalking-horse" bid that would precede a judge's decision … Read More
Telecommunications news
USTelecom dailyLead®
Published in partnership with: United States Telecom Association
CEO Post is upbeat on "reinvented" CenturyLink
5/23/2013
- News-Star (Monroe, La.) (tiered subscription model), The
CenturyLink shareholders heard a highly optimistic long-term forecast from CEO Glen Post on Wednesday at the annual meeting for the telecom, which has vaulted from a regional carrier into the Forbes 5… Read More
News about the smart-grid industry
SmartGrid SmartBrief
Published in partnership with: Utilities Telecom Council
Consumers are warming to smart meters, survey finds
5/20/2013
- Electric Light & Power online
If you have a graduate degree or make more than $75,000 a year, you're more likely to favor the use of smart meters and smart grid technology, Navigant Research found in a survey of U.S. consumers. Cl… Read More
Cable industry advertising news
NCC Media SmartBrief
Published in partnership with: NCC Media
VOD is paying off for cablers, networks
5/20/2013
- New York Times (tiered subscription model), The
Video-on-demand is starting to pay off, in terms of providing critical audience boosts to TV shows, retaining pay-TV customers and -- if fast-forwarding is shut off -- providing reassurance to markete… Read More
Reader Poll
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05/22/2013
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