Small Business
Top stories summarized by our editors
12/14/2017

PossibleNOW and Scribe Software will partner to improve integration between preference data and applications, according to an announcement by the two companies. PossibleNOW's MyPreferences consent solution will be able to integrate with existing systems with Scribe, which offers an integration platform as a service.

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DestinationCRM
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Scribe Software, partner
12/14/2017

Zohar Steinberg, who had a personal brush with credit card fraud, was inspired to launch Token to address the issue. The company takes a consumer-centric approach to stopping fraud rather than focusing on merchants, he explains.

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Business News Daily
12/14/2017

The first step to creating a trademark you can protect from others is to be original, writes HarcourtHealth founder Melissa Thompson. She explains how to apply for a trademark, renew it and search for violations.

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Inc. online
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Melissa Thompson
12/14/2017

After testing the demand for her fresh foods at a farmers market, Jordan Dolson set up a permanent shop, and she soon will move the business to a new location. In addition to produce, the store in Kitchener, Ontario, stocks locally made gifts.

12/14/2017

A fund established to help Detroit's minority entrepreneurs is growing to more than $18 million with support from JPMorgan Chase and other sources. The donations will help the Entrepreneurs of Color fund "create countless new jobs and bring new goods and services to even more neighborhoods in the coming years," said Ray Waters, president of the Detroit Development Fund, which is among the donors.

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Detroit Free Press
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JPMorgan Chase
12/14/2017

Several startups are looking to capitalize on an opportunity to provide services to the US' elderly population. Companies to watch include Steadiwear, which is making a glove for people who suffer from hand tremors, and Rendever, which wants to use virtual reality headsets to help elderly people experience other parts of the world.

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Forbes
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tremors, US
12/14/2017

Opportunities for women to raise venture capital may increase as more female-led companies experience successful exits, says BBG Ventures' Susan Lyne, citing Stitch Fix's initial public offering as an example. At the same time, investors need to bring in more female general partners and make an effort to reach out to a broader group of entrepreneurs, she adds.

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Fortune
12/14/2017

Avoid wasteful spending after a successful fundraising round by establishing a set of rules to guide your company toward profitability, according to Michael Litt, co-founder and CEO of Vidyard. Putting constraints in place -- even if your business is flush with cash -- can keep the creative juices flowing, he writes.

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Fast Company
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Michael Litt, Vidyard
12/14/2017

Focus on your goods and services, not maximizing the value of your share price, writes Douglas Rushkoff. "Don't build a company to sell it to someone else; build it to run it, yourself," notes Rushkoff, who offers 12 steps for creating sustainable businesses.

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LinkedIn
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Douglas Rushkoff
12/14/2017

LifeFolder, a company that was focused on end-of-life planning, is shutting down after failing to achieve the kind of traction it needed to wow investors, writes Haje Jan Kamps. The startup managed to achieve positive media coverage in several outlets, but it didn't translate into a large influx of users.

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Medium
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Haje Jan Kamps, media coverage