Surveys can be used to determine what categories potential leads fall into, writes Hana LaRock. To make your surveys more effective, avoid asking obvious questions, keep your surveys concise and provide a limited selection of answers to each question.
You can become a more strategic thinker in part by focusing on the numbers executives care about and making time for deep thought, writes Bridget Frey of Redfin. Develop a thorough understanding of past projects at your company, and keep challenging yourself to concentrate on the things that really matter.
Millennials are attracted to the idea of creating their own companies, but 42% say the dream is unlikely to become reality for financial reasons, including student debt, a survey for Ernst & Young found.
Pressure tactics and one-size-fits-all strategies aren't effective anymore, so sales representatives should brush up on their storytelling skills to convert more sales, writes Dominick Biangone. Storytelling is important because it is attention-grabbing, it sets you apart from the competition and amplifies your message, Biangone writes.
The House approved a bill Wednesday that calls on the Department of Homeland Security and the Small Business Administration to use small-business development centers to aid small companies with online security. The bill, known as the Improving Small Business Cyber Security Act, had a bipartisan group of sponsors.
Before you choose a franchise, it's important to talk to current franchisees as part of your research, writes Tom Scarda. Make sure to talk to a diverse array of franchisees who have different levels of experience with the company, and contact both local franchisees and those who operate farther away.
Volunteer programs can be powerful ways to keep people engaged, and IFA members have enriched the community through the Franchising Gives Back program at IFA's Annual Convention. "Last year, the volunteers divided into two teams. One team provided hygiene kits and the other team did landscaping work on the grounds of the Wounded Warrior and Family Support Center in San Antonio, Texas," said John Reynolds, CFE, president of the Franchise Education and Research Foundation.
There are about 1,300 Watermill Express water stations, with several hundred operated by franchisees. The idea for the water-filtration franchise came from founder Lani Dolifka's frustration with having limited access to clean water while growing up in Adams County, Colo.
The 3rd Circuit Court of Appeals determined that Jani-King franchisees can move forward with a class-action lawsuit alleging that they should be classified as employees. The ruling is troubling because it could "encourage more class actions against franchisors," said Stephen Hagedorn, general counsel for the company.
Seattle has passed legislation meant to provide workers with advanced notice of their shift schedules, but some observers say the regulations could hurt the city's businesses. "Under this new law, employers would lose the flexibility they need to quickly respond to customer needs and workers lose important work opportunities," said IFA's Matthew Haller.
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