Small Business
Top stories summarized by our editors
4/18/2018

The restaurant industry can use virtual reality for everything from training employees to educating customers, and as equipment costs decrease, the trend could accelerate. KFC, for example, developed a virtual reality simulation focused on the chicken-frying process.

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QSR
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KFC
4/18/2018

Your boss, your co-workers and your vendors are three types of relationships you should periodically review to see where you have influence and what you could do to strengthen those bonds.

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The MAP Blog
4/18/2018

EarthNow, a startup that plans to spend more than $1 billion on satellites that can capture high-quality video of the planet, has attracted the backing of some of the biggest names in technology. Investors include Airbus, SoftBank CEO Masayoshi Son and Microsoft founder Bill Gates.

4/18/2018

Winning a large account can be great for your business, but it can also be harmful if servicing the account requires huge amounts of resources, writes Adam Robinson. For smaller companies, servicing a large account can prevent attempts to gain new customers and actually stunt growth, Robinson writes.

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Inc. online
4/18/2018

Sales teams can improve cold calls by acknowledging a trigger event, such as the launch of a new product, that makes the call seem less random and more focused, according to Maven Sales Group co-founder and CEO David Fletcher. In addition, it's important to build rapport by respectfully asking whether the lead has time to talk before launching into a pitch, said Cience Chief Marketing Officer Eric Quanstrom.

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HubSpot
4/18/2018

Consider publishing a regular hard copy of your company's collected blogs to improve both offline and online readership of your content, suggests Christian DeGobbi of AmTrust Financial Services. Improve brand recognition by using targeted content to deliver more impressions to specific buying personas, adds Fortinet's Marc Asturias.

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Forbes
4/18/2018

Higher debt could negatively affect the US economy by preventing young people from going to college, buying homes or making other investments, according to Philadelphia Federal Reserve President Patrick Harker. "If the ability of our younger generations to participate in the economy is adversely affected, so, overall, is our economy," Harker said.

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Reuters
4/18/2018

Researchers have created the AI Canvas as a tool that aids in the use of machine learning features in decision-making tasks. The AI Canvas helps users make assessments based on factors such as predictions, outcomes, training and feedback.

4/18/2018

The FICO Decision Management Suite now includes DMS Enterprise Grade Cloud Service, which provides support for cloud-based decision-management solutions. In addition, FICO Analytics Workbench adds artificial intelligence and machine learning features with a simple user interface.

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DestinationCRM
4/18/2018

Hiring managers can make the most out of references by taking three steps to properly evaluate them, writes SkillSurvey's Cynthia Hedricks. Among other things, managers should ask references to share constructive criticism, she writes.

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Fast Company online
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SkillSurvey