Lead Editor: Sean McMahon
If you're an executive, entrepreneur or business owner, SmartBrief has you covered with best-practice newsletters to make you smarter. Areas include: leadership and management, HR/workforce, small business, CFOs and technology.
- Guardian (London), The
Marketers should be wary of claiming that their brands are "ethical," writes Oliver Balch. Preachy marketing messages tend to rub consumers the wrong way, Balch argues. "Just because consumers want th Read More
- Wall Street Journal (tiered subscription model), The
It can be tough to determine when to open up your wallet and start spending on marketing, writes Chris Myers, co-founder and CEO of BodeTree. Simplify the process by considering your customer acquisit Read More
- Horticulture Week (U.K.)
The new Cobra MX4140v 16-inch push lawn mower and 18-inch self-propelled mower feature a lightweight Samsung 40V lithium-ion battery. The batteries have no "memory effect," which means battery capacit Read More