Daniel Faggella explores how artificial intelligence will help marketing, such as mining data and writing analytical reports for marketers, campaign optimization and creating different versions of ads. He predicts that brands and agencies will adopt the technology to help advertising become more efficient, but that significant workforce change is not yet imminent as AI in still in its infancy.
Students at a South Carolina middle school are learning about math, science and algorithms by solving puzzles related to a Rubik's Cube. Teacher Betsy Portune said solving the 3D puzzle helps students develop skills in problem-solving, critical thinking and teamwork.
A project-based learning unit at an Ohio school taught students entrepreneurship skills by having them design, market and sell items they created. Students had to analyze the cost of producing their product, create posters and short commercials, and then sell their wares to students and parents at the school's Market Day.
Candidates for college president often hold misconceptions about the job and make mistakes when applying, writes Roger Martin, former president of Moravian College and Randolph-Macon College. In this commentary, he outlines some typical misconceptions and mistakes with strategies to overcome them.
Educators have various options for using Google in the classroom, presenters said at the Spring CUE 2018 conference in California. This article showcases 17 ideas, including the OpenDyslexic extension, which converts web pages into text that can be easier to read for individuals who have dyslexia.
South Carolina elementary-school principal Garry Flowers says his greatest accomplishment in his 18 years leading the school has been creating a more positive atmosphere. Flowers, who is retiring this year, says tensions were high when he arrived but now, he says, "I get more hugs in a day than most people do in a week."
Professionals should write a clear vision statement for their career that includes their passions and goals, writes executive coach Michael Pollock. In this commentary, Pollock gives some guidelines for creating a vision statement but adds that each will be unique depending on a professional's skills and desires.
A report by the Institute of Education Sciences related to students' at-home access to digital resources was due to Congress in June 2017 under the Every Student Succeeds Act. In a letter to the IES, several education-technology and advocacy groups are requesting the report be delivered.
A minimalist approach to work can improve productivity by sharpening your focus on the task at hand, writes Laura Small. A less-is-more strategy also means clearing physical and virtual workspaces of unnecessary stuff and mentally appreciating what you have, she writes.
Proposed changes by the Colorado Department of Education would cut down on paperwork for prospective teachers, provide more flexibility for out-of-state educators and introduce a new credential for middle-school math instructors. State leaders hope the changes will help them recruit more educators.