Craft soda brand DRY is replacing the "Soda" in its name with "Sparkling," according to founder Sharelle Klaus. The change comes in response to a consumer study that showed that many people had an aversion to the word "soda" and the company needed a more accurate representation of the product, Klaus said.
Dylan's Candy Bar will unveil its new location in New York City's Union Square on Tuesday, bringing the store's "hipster cool" and "deliciously chic" style to residents of the downtown area, says CEO Dylan Lauren. The boutique will feature local products in a "Best Of New York" section and an exclusive line of breakfast pastries, served fresh each morning.
Nestle's KitKat brand will use only sustainably sourced cocoa in all of its products worldwide in 2016. The company says it is the first global chocolate brand to force all of its suppliers to meet the strict standards on labor and environmental practices. KitKat's goal is to source 150,000 tons of sustainably produced cocoa by 2017.
The Coca-Cola Company is continuing its "You Don't Know Zero 'Til You've Tried It" campaign for Coke Zero with new football-themed TV ads that feature an interactive component that allows viewers to receive a coupon for a free 20-ounce bottle. When viewers open the Shazam app on their mobile devices, the beverage in the TV ad will appear to pour into a glass on the app and grant access to the coupon.
Kraft Heinz will consolidate media duties with Starcom, which had been incumbent for Kraft Foods Group before it merged with Heinz, the company said. "As we work to build something truly special at The Kraft Heinz Company, we are examining every aspect of our business to ensure we are operating efficiently and effectively, and best positioning the company to deliver on the needs of our consumers," Kraft Heinz spokesman Michael Mullen said.
Vegetable-based alternatives to traditional wheat pasta are increasingly popular with consumers looking to increase their vegetable intake, and the category presents an opportunity for food manufacturers, Mintel analyst Jodie Minotto said. "Innovation in the pasta and rice category will continue to be very much focused on side-lining wheat and increasing the proportion of other ingredients, especially vegetables," she said.
Wisconsin-based Wixon Inc. has unveiled a new blend of natural flavors that can reduce the use of sugar by up to 50% in a variety of products, including desserts, cereals, granola bars, yogurt and baked goods. One ounce of the Mag-nifique Sweet Advantage ingredient can replace 16 ounces of sugar, offering a lower-calorie, better-for-you product, said Wixon executive Leda Strand.
Gujarat Cooperative Milk Marketing Federation will launch the first branded lactose-free milk in India next month under the company's Amul brand. The company is also in the process of boosting its daily processing capacity to 36 million liters by 2020, compared with today's capacity of 24 million liters.
Hilmar Cheese Co. CEO John Jeter stepped down Monday after serving as the only chief executive the company has ever had during its 31-year history. Jeter, who helped found and grow Hilmar into the nation's 17th-largest dairy firm, will be replaced by the son of one of the company's founding farmers, David Ahlem, who has served as the company's chief operating officer.
UK chocolatier Montezuma’s has signed a deal with Trader Joe's to bring 20,000 boxes of its Grand Collection premium chocolates to the US market during the Christmas season. This will mark the introduction of Montezuma's to the US market.
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