Food Retail

FMI dailyLead®

News and information about the grocery retail industry

FMI dailyLead®

Published in partnership with: Food Marketing Institute

Kraft to launch new brand strategy for "enhancer" lines

9/23/2014

  • MediaPost Communications

Kraft Foods Group's salad dressings, mayonnaise and barbecue sauce, which were previously marketed separately as "enhancer" lines, will be marketed under a new umbrella strategy that the company start… Read More

PMA SmartBrief

News for produce marketing professionals

PMA SmartBrief

Published in partnership with: Produce Marketing Association

Europe's produce players explore Peru's possibilities

9/21/2014

  • Fresh Fruit Portal (Chile)

European produce buyers made a trade mission to Peru last month. It was one of several such trips in the past two years designed to help the buyers forge relationships with exporters and find new sour… Read More

NEW SmartBrief

Women's leadership news for retail and consumer goods

NEW SmartBrief

Published in partnership with: Network of Executive Women

3 ways to help brands reach women

9/15/2014

  • MarketingProfs

Brands can do a better job of marketing to female consumers by explaining how their products can improve women's lives, writes Aliza Freud, founder and CEO of SheSpeaks. In addition, companies should … Read More

WSWA SmartBrief

Wine and spirits wholesale news

WSWA SmartBrief

Published in partnership with: Wine & Spirits Wholesalers of America

Miss. city vote on liquor sales stands at a tie

9/21/2014

  • Clarion-Ledger (Jackson, Miss.) (tiered subscription model), The

Voters in Pontotoc, Miss., are evenly split in their votes for or against the sale of hard liquor, as the election commission announced an 829-vote tie on the issue as of Friday. The commission says f… Read More