Sales in Lenovo's global PC segment helped the company recover from a poor first quarter, in which it saw a 41% decline in net income, per industry data. Industry shipments of PCs were up 0.6% for the period, and the company was able to increase its market share in the segment.
Best Buy drives customer traffic to its brick-and-mortar stores with click-and-collect programs, and about one-third of customers now opt to pick up their online purchases at stores, per Fitch Ratings. Once customers arrive, the store has the chance to sell them additional items.
BETC's latest for Evian's "Live Young" campaign features the brand's babies wearing adult-sized clothes and is connected with Snapcodes on 300 million bottles that consumers can scan to access a Snapchat filter. The push also runs across social, billboards and events, includes a clothing collaboration with Rad.co., and stars brand ambassadors such as Madison Keys and Maria Sharapova.
Some observers are disappointed in the pace of growth in e-commerce through mobile devices, but transactions tell only part of the story, writes Patrick Kulp. Two-thirds of online retail traffic, for example, is mobile -- even if consumers are more likely to actually buy and spend more via desktop.
Motorola engineer Russ Gyenes asserts that the company's battery-testing process could have prevented an incident similar to Samsung's Note7 overheating issue. Gyenes argues that Motorola's process of checking batteries consistently at the individual cell level before mass production would have revealed this problem.
Acer has revealed a new line of computers, including the Nitro 5 gaming computer, the Spin 1 convertible and the Icona Tab 10 tablet. The Nitro 5 offers gaming-level performance through the use of an Intel i7 or AMD A-series processor, depending on the chosen configuration.
Advertisers need no app to take advantage of Blippar's upcoming augmented-reality ad unit. Augmented Reality Digital Placement incorporates calls to action and is designed to work inside standard rich media banner ad units on mobile and other devices.
1APP is looking to get around the costly and overstuffed app store experience with technology it says will make apps infinitely distributable. The key is virtualization of Android in the cloud, 1APP says, allowing ads that appear anywhere to give viewers instant access to the app or game.
A service that delivers marketing messages directly to mobile phone voice mailboxes without a ring is now being scrutinized by the Federal Communications Commission. The question is whether the technology falls under the 1991 Telephone Consumer Protection Act, which is designed to squelch such unwanted content.
British game studio Space Ape has announced that Finnish mobile game company Supercell, maker of "Clash of Clans," has bought a 62% equity interest in the company. The transaction valued Space Ape at $90 million.