Digital Technology: SmartBrief Originals
Marketing robots
Marketing robots

Imagine a perfect tandem: machines delivering huge amounts of organized data to a human, who caps it off with creative insight to craft the perfect marketing campaign.

Smartphone photo
Smartphone photo

Here are 3 reasons why visuals—videos, images, VR and the like—will be the predominant form of content we interact with in the next decade.

Blockchain technology, which enables bitcoin, could help restore consumer trust in brands.
Blockchain technology, which enables bitcoin, could help restore consumer trust in brands.

Blockchain technology will enable customers to verify your value proposition in entirely new ways.

Marketing Data Ecosystem
Marketing Data Ecosystem

The complexity of today’s marketing landscape has grown exponentially in recent years, and marketers need the right ammunition to approach each marketing decision intelligently.

Driving directions
Driving directions

A comprehensive Google Maps strategy is essential for any retailer -- whether they're managing a single mom-and-pop location or a large enterprise with thousands of franchises -- to drive store traffic.

Digital marketing word cloud
Digital marketing word cloud

Marketing leaders share their thoughts on the biggest challenges facing the digital ad industry right now.

Taxis
Taxis

GeoMarketing's Lauryn Chamberlain tells SmartBrief about the changes afoot in retail thanks to the on-demand, or sharing, economy.

Bitcoin technology
Bitcoin technology

Have you considered how marketing will be upended by Bitcoin technology?

Mobile phone
Mobile phone

The vast majority of the products, services, and support existing in the marketplace do not have effective post-sale support.

Mobile shopping
Mobile shopping

The days of walking into a shop (or visiting its website) and simply looking around are pretty much gone.