4/10/2013
Who controls the social media efforts at your organization?
48.72%
Someone in the marketing department
17.52%
Someone in the public relations department
14.1%
No one person controls all the organization's social media efforts
8.55%
The CEO, owner or sole proprietor
4.7%
Someone else within the organization
2.56%
Someone in the IT department
2.56%
Someone outside the organization
1.28%
Someone in the sales department