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When checking out nutrition labels, what factor do you think is the most important?
Do you post to any social networks using an identity other than your legal name or your company's brand?
Does your company's WOMM strategy target specific demographics?
Do you follow your competitors on social media?
Poll: Have you visited the new 4A's blog, Straight A's?
Does your brand create video content as part of its word-of-mouth-marketing strategy?
When soliciting crowdsourced material from fans, do you post a written set of submission guidelines that detail the kinds of content you will and won't accept?
Is word-of-mouth marketing your business' only avenue for attracting new customers?
Have you signed up for a social network during 2013?
Poll: What kind of 4A's event would you be most likely to attend?
Is a mobile application part of your word-of-mouth-marketing strategy?
Do you use an editorial calendar to plan your social content in advance?
Do you have a format system for identifying online influencers relevant to your brand?
How do you view store brand's value and quality?
How do you think Yahoo's acquisition of Tumblr will affect the blogging platform?