Privacy and Legal Information
Information Collection and Use
SmartBrief collects and uses information about you in several different ways that are outlined in this document. We do so to:
- provide relevant, personalized, targeted news and information.
- help target the advertising messages that are included in our e-mail newsletters and other communications, so that we are able to continue providing them to you at no cost.
- enable our customer service professionals to respond to your questions, concerns and feedback.
Personally Identifiable Information
SmartBrief collects personally identifiable information such as your name, postal address, company, title, e-mail address and phone number. Personally identifiable information can be used to identify or contact you directly. We typically collect this information directly when you complete registration forms or when you provide other information through our website or via e-mail. We also collect personally identifiable information indirectly when we receive it from our Business Partners. When we collect this information directly, we let you know if providing the information is optional or if it is required to provide our services (e.g., we must have your e-mail address to provide you with our SmartBrief e-mail newsletters.) We also may need to obtain your personally identifiable information to help address a question you’ve asked via our website. In addition, we may combine information we have collected directly from you with information we obtain from Business Partners or other companies.
Non-Personally Identifiable Information
SmartBrief also collects non-personally identifiable information from visitors to this website, from readers who have downloaded one of SmartBrief’s mobile apps, and from subscribers to our e-mail newsletters. Non-personally identifiable information is information that, by itself, cannot be used to identify a particular person or entity, such as your IP host address, pages viewed, browser or e-mail client type, Internet browsing and usage habits, Internet Service Provider, domain name, the time/date of your visit to this website, the referring URL and your computer’s operating system. Non-personally identifiable information is generally used to help us administer the website and other services we offer, and to improve our product offerings.
We also aggregate information about our subscribers and the ways in which they use our products and services. This information does not identify you personally. We use this information for market research purposes and to improve the quality of the products and services we offer. We reserve the right to disclose aggregated, non-personally identifiable information we have collected to third parties for any purpose.
Cookies and Web Beacons
SmartBrief also uses web beacons. A web beacon is a tiny, opaque graphic image, usually no larger than 1 pixel x 1 pixel, which is placed on a website or in an e-mail that is used to monitor the behavior of the user.
Information Sharing and Disclosure
SmartBrief does not rent, sell or share your personally identifiable information with nonaffiliated third parties without your consent. SmartBrief may, however, share personally identifiable information with trusted third-party contractors. These third-party contractors are prohibited from using the information for purposes other than performing services for SmartBrief.
SmartBrief may disclose your information to third parties when obligated to do so by law and to investigate, prevent, or take action regarding suspected or actual prohibited activities, including but not limited to fraud and situations involving potential threats to the physical safety of any person. We reserve the right to disclose aggregated, non-personally identifiable information we have collected to third parties for any purpose.
Finally, SmartBrief may transfer information, including any personally identifiable information, to a successor entity in connection with a corporate merger, consolidation, sale of assets, bankruptcy, or other corporate change. If SmartBrief is involved in a merger, acquisition or sale of all or a portion of its assets, you will be notified via e-mail and/or a prominent notice on our website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.
SmartBrief has security measures in place to protect the loss, misuse and alteration of the information under our control. Our hardware infrastructure is housed in a controlled access facility that restricts access to authorized individuals with positive identification. The network infrastructure is protected by a firewall and traffic is monitored and logged both on the firewall and servers. Sensitive administrative activities are carried out over secure, encrypted links between our offices and hosting facility. Administrative access is limited not only to authorized employees but also to specific remote administration protocols and IP addresses. The information under our care is backed up daily to protect against accidental loss. All employees with access to personally identifiable information are trained in SmartBrief's security policies and practices. SmartBrief will continue to conduct internal audits of its security systems and make all necessary enhancements to ensure the safety of the website and its users. No method of transmission over the Internet or method of electronic storage is 100% secure; therefore, while SmartBrief strives to use commercially acceptable means to protect your information, we cannot guarantee absolute security.
SmartBrief’s products and services are generally designed for those ages 18 and older. SmartBrief does not knowingly collect personally identifiable information from anyone younger than 13. If the company is made aware that it has received personally identifiable information from someone younger than 13, it will use reasonable efforts to remove that information from its records.
Advertising Choices and Subscription Preferences
As described above, SmartBrief collects non-personally identifiable information via our website and via the sites of our Business Partners and other third parties to help tailor content and advertising. We also enable Business Partners and other third parties to collect non-personally identifiable information from the SmartBrief website. Cookies and web beacons are typically used to help collect this information. We support the industry self-regulation program established for Online Behavioral Advertising (“OBA”). For more information about these practices, and to learn about the choices available to you regarding how this information is used, please visit www.AboutAds.info. The site provides you with an option to opt out of some or all OBA as you prefer. Please note that preferences are stored separately for each browser and device you use, so you may have to repeat the opt-out process if you wish your preferences to apply universally.
Each non-transactional e-mail sent through the SmartBrief system contains an easy, automated way for you to stop receiving that newsletter. To unsubscribe, click the "unsubscribe" link in the footer of an e-mail from SmartBrief and follow the directions to communicate your preferences to us. Alternatively, you may reply to your SmartBrief e-mail and type the word "UNSUBSCRIBE" in the subject line.
We also encourage you to participate in our referral program to share SmartBrief with a friend or colleague. When you provide us with a referral’s e-mail address, we store this information for the sole purpose of sending the referral a one-time e-mail inviting him or her to register on the SmartBrief website. We will not send newsletters or any additional e-mails until your referral has indicated to us that they desire to receive such material.
SmartBrief gives users the option to change and modify personally identifiable information previously provided. To change such information, follow the link provided in the confirmation e-mail you received upon registering, or visit https://www.smartbrief.com/subscribertools/login.jsp and log in with the credentials you provided when you first registered.
Last updated on September 14, 2012
Although we do everything within our power to protect the privacy of the information provided by the users of our site, we do reserve the right to share user information in the event it is necessary to comply with any subpoena, court orders or legal process. Copyright © 1999-2012 SmartBrief, Inc. All rights reserved. Protected by copyright laws of the United States and international treaties. Reproduction, copying or redistribution for commercial purposes is strictly prohibited without the express written permission of SmartBrief. SmartBrief contains links to third-party websites. The linked sites are not under the control of SmartBrief, and SmartBrief is not responsible for the contents, advertising, products, or any other materials or links contained in those linked sites. SmartBrief provides these links only as a convenience, and inclusion of a link does not imply endorsement of the linked site by SmartBrief, its Business Partners or its affiliates. Information, documents, and links included in SmartBrief are provided "as is" without any warranty. While SmartBrief uses reasonable efforts to include accurate information, it does not make any representation as to its accuracy or completeness. The material is available to users at their own risk and SmartBrief is not liable for any damages arising from the use of SmartBrief.