Fox Sports will relaunch Speedvision as the Speed Channel on Feb. 11 with nine hours per day of NASCAR programming. Fox plans to use the popularity of NASCAR to get operators to pick up the Speed Channel.
According to a PricewaterhouseCoopers study, the Internet will drive consumers and advertising capital to TV because heavy TV watchers tend to be Internet users and vice versa. The study also projects that household prime-time TV ratings will rise 4% to a 65.8 rating by the 2005-2006 season.
An episode of the Disney Channel's "The Proud Family" animated series features the heroine downloading files from the fictional Jackster file-trading program, only to realize that doing so put local stores out of business and stole royalties from deserving artists. Critics say the obvious message is the cheapest shot a media conglomerate has taken yet to protect its assets.
Nielsen Media Research data show that CNN dropped its top cable-ratings spot for the first time since Sept. 11, as Lifetime beat the news network for prime-time ratings and Nickelodeon did the same for full-day averages, a sign viewers slowly are going back to watching entertainment.
TV networks still are rearranging programs that convey violent or anti-war messages in the wake of the Sept. 11 terrorist attacks, for fear a poor decision could do long-term damage to the bottom line. TBS Superstation executives, for example, have decided not to air Oliver Stone's Vietnam war movie "Platoon," saying the movie is a "very strong anti-war film."