Electronics retailer Best Buy is scheduled to launch five new HDTV-DirecTV bundles Feb. 8 at its 600-plus U.S. stores.
After a brief stint at InterActiveCorp, Steve Grieder is returning to the fold at Nickelodeon, this time as SVP of Nickelodeon International. Grieder's main responsibility will be expanding the network's brand and finding new business.
Morning shows have seen a 9% rise in viewership as inclement winter weather rages in much of the country. NBC's "Today" has led the pack.
Ads in rich media result in higher consumer response than other types of online ads, a DoubleClick study found. Rich media ads may not yield high click-throughs, but conversion rates are high.
Pax TV has hired Rob Word as SVP of program development and production. The move is part of the network's effort to beef up its slate of originals.
Eddy Ruiz has been named SVP of sales & marketing for The History Channel Latin America and A&E Mundo.