Scripps Networks -- which includes cable networks such as HGTV, Food Network, DIY Network and Fine Living -- has elevated Laura Galietta to senior vice president of ad sales marketing. Galietta came to Scripps in 2006 as vice president of ad sales marketing for the Food Network and Fine Living.
Scripps Networks -- which owns cable networks such as HGTV, Food Network, DIY Network and Fine Living -- will supply YouTube video clips from the channels and sell advertising to support them. The deal, which begins today, includes shows such as "Design on a Dime" and "What You Get for the Money" from HGTV as well as recipe demonstrations from chefs on the Food Network.
E.W. Scripps Co. will buy cable channel Great American Country for $140 million from Jones Media Networks. Great American, which airs country-music entertainment on cable and satellite systems, is the latest television venture by Scripps. The newspaper chain also owns Home & Garden Television,Food Network, the Do It Yourself Network and Fine Living.
Cingular has teamed up with ABC/ESPN for a new text-messaging college football campaign. Using the concept that has worked for events such as reality TV shows, Cingular and ABC/ESPN will let mobile-phone users vote weekly on their favorite college player through text messaging .
Scripps Networks and Time Warner Cable have closed a deal to produce Fine Living, a new luxury-lifestyle channel with a 5 million-subscriber base. The agreement also will add 12 million subscribers to Scripps' cable networks, which include Home & Garden Television, Food Network and Do It Yourself.