Procter & Gamble's better-than-anticipated first quarter of fiscal 2007 was in part because of marketing improvements, according to the company. The "real traction from our marketing ROI and media-mix modeling" helped improve the company's margins through the reallocation of its marketing spending, CEO A.G. Lafley said.
The salmonella outbreak peaked in September, according to the FDA, so there is no need to put warnings on specific foods. It will take several more days to trace the source of the bacteria, but lettuce and tomatoes are likely culprits.
A diet high in whole grains and low-glycemic index foods can help reduce the risk of heart disease among women with Type 2 diabetes, according to a new study. Researchers say that in analyzing 902 women with diabetes, they found that those who ate more whole grains, cereal fiber and bran tended to have lower levels of two markers of blood vessel inflammation linked to heart disease.