8/24/2009

Consumers are reaping the benefits of a price war among luxury hotels in Las Vegas, finding deep discounts on four- and five-star properties. However, a recent survey of hotel revenue managers by Cornell University's School of Hotel Administration found that price wars lead their list of concerns. "There's nothing wrong with offering selected discounts, but hotels shouldn't give them away to everybody because their occupancy will still be down," said Sheryl Kimes, a hotel school professor who conducted the research. "With fewer people traveling, everyone is fighting for a smaller pie."

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Las Vegas Sun

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