Green Mountain Coffee Roasters has launched Barista Prima Coffeehouse, a line of deep-roasted brews in K-Cup portions. "Our team of coffee experts is proud to meet the highest expectations for a super-premium coffeehouse experience, brewed easily and conveniently with Keurig Single-Cup Brewers," said an official of the line, which includes French Roast, Italian Roast, Colombia and House Blend.

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