Of A Kind, a fashion website started by Erica Cerulo and Claire Mazur, helps up-and-coming designers find an audience by featuring articles about them and selling their work. "I think what Of A Kind is doing highlights a reaction to chain stores, where it's just sort of nameless and you don't know what you're buying. I think consumers are yearning to see where things come from," said Sandy Corsillo of The Hill-Side.

Related Summaries