Companies using location data need to be sensitive to privacy concerns and make sure they have the right to use the data, notes Kevin Pomfret, executive director at the Centre for Spatial Law and Policy. Geodata can be used to help people but can also be abused by stalkers, so regulators are struggling with how to handle such information. When using geodata, companies also need to be sure the information is of high quality, Pomfret says.

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