Research from the NPD Group finds 58% of consumers purchased a nonalcoholic beverage on their most recent visit to a convenience store. Convenience-store beverage trends include double-digit growth for energy drinks, energy shots and sparkling water.
ABA President and CEO Susan Neely pens an op-ed addressing how the beverage industry takes extraordinary steps to be part of meaningful solutions, including through public-private partnerships such as the recent partnership with the U.S. Conference of Mayors to support cities that are taking steps to promote healthful behaviors.
Dunkin' Donuts coffee takes the top spot in the Brand Keys Customer Loyalty Engagement Index for the fourth consecutive year. The annual survey identifies brands that meet consumer expectations for taste, quality and service.
In an aggressive marketing campaign, Dunkin' Donuts is saying it beats Starbucks in taste tests. The research compared Dunkin' Donuts Original Blend and Starbucks House Blend, though the standard Starbucks brew is the Pike Place Roast unveiled earlier this year.