Michigan State geographer Kirk Goldsberry has mapped out the locations on the court from which NBA players score the most efficiently. His research, which tracked every shot taken between 2006 and 2011, shows scoring hot spots. Meanwhile, some basketball teams are collecting location data using camera systems that track where players are on the court. "If you're good at spatial analytics, I want to talk to you," said Mike Zarren of the Boston Celtics.

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