Actor Antonio Banderas is appearing in a global television campaign for Wrigley's Extra brand. The humorous ads show Banderas using the gum to "break up" with food that lingers in his mouth after a meal.
The NCA has approved a voluntary measure to put calorie information on the front of packaging. "This is a volunteer effort," said Larry Graham, NCA president. "But most of our companies are going to label on the front of their package the total calories that are in that product."
Nestle is expanding its QR code initiative throughout its product portfolio. Consumers can scan the QR codes to access nutrition information, ingredients lists and background information about how products are made. Chocolate products, for instance will have QR codes that share information about the farmers who grow Nestle's cocoa.
The Department of Agriculture is seeking comments on a proposal to require that snacks sold in schools must get no more than 35% of their calories from sugar and no more than 35% from fat. The rule would also bar trans fat from school snacks.
Artisan chocolate-makers in the U.S. are turning their attention to salted caramels, introducing combinations of chocolate, caramel and salt. Earning top marks from taste-testers were treats from Tumbador, Éclat, EH Chocolatier and William Dean, among others.