Last month, chef Alain Ducasse opened a chocolate factory, La Manufacture, in Paris with partner Nicholas Berger. "We decided to position ourselves as excellent craftsmen, preserving the original tastes and characteristics of each bean," Ducasse said. "From countries that barely produce enough cocoa for domestic use, we managed to import a few bags that are unique. Maybe only 5% of people will like it. But we make chocolate for lovers of intense and original flavors."