3/5/2013

Environmental and social activists tend to target corporations that are vocal in promoting CSR efforts, perhaps because doing so gets them a bigger reaction from the media, studies suggest. "[T]he more active a company is in promoting its CSR efforts and the more highly regarded it is, the more likely it is that it will be targeted by social activists," writes Brayden King.

Full Story:
Kellogg Insight

Related Summaries