The $99 Ouya game console officially launches June 4, with Amazon, Best Buy, GameStop and Target among the retailers to carry the product. Speaking about competition with Sony's PlayStation 4 and Microsoft's next-generation Xbox console, Ouya CEO Julie Uhrman said, "Core gamers on average own more than one console. We don't really think it's an either/or situation. We're offering something different -- I think they're going to want Ouya too."

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