4/2/2013

Sales positions in the health care industry are being reconfigured and relocated, according to an Accenture executive survey. Eleven percent of the 200 executives polled said they plan to overhaul their sales and marketing departments, 37% said they plan to use more outside sales help this year, 79% will look to third parties for digital and content generation, 89% said they had plans to outsource advertising, and 92% expect to increase their utilization of third-party analytics.

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