Cellogic's Deeplink.me allows users to easily navigate horizontal levels of an application, Sarah Perez writes. "It can automatically detect where an end user is coming from and whether or not they have the necessary mobile app installed on their device. If the link is clicked on the web, it would simply point the user to the developer or publisher's web version of that same content," Perez explains. Deeplink will also provide metrics such as click-through rates and click origins to developers.

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