Nontraditional video providers including AOL, YouTube and Hulu are hoping to attract more female viewers with a slate of programming and gender-specific channels. YouTube's women's channel WIGS will begin season 2 this week of its original program "Lauren," starring Jennifer Beals. Hulu is looking to target a younger and edgier female demographic with its productions of the soaps "One Life to Live" and "All My Children."

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