At the SIMFA Tech 2013 conference, Julien Courbe of PricewaterhouseCoopers expressed his excitement over the possibilities that come with Big Data, even though the industry is not quite sure how best to utilize the technology. To maximize the potential of Big Data, Courbe said firms must track customer preferences for growth opportunities, reduce risk on investments, and following regulations with structured and unstructured data. Check out some highlights from SIFMA Tech 2013.

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