The business model and programming strategy for online video streamer Hulu are likely to depend on whether its buyer is a pay-TV provider such as DIRECTV, or another one of its reported suitors, which include Yahoo and several financial firms. Analysts believe DIRECTV could create a subscription-based Internet TV while Time Warner Cable reportedly could use Hulu as a TV Everywhere portal for subscribers. Hulu's owners are entertaining offers until Friday but might push the deadline back to July.

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