Wealthy Chinese travelers say Shangri-La is their preferred brand. According to the Hurun Report Chinese Luxury Consumer Survey 2013, they also prefer Hilton, Peninsula, Sheraton, Grand Hyatt, Ritz-Carlton, Park Hyatt, Mandarin Oriental, Four Seasons, and Marriott -- in that order. They also choose hotels by location, with some domestic hotspots including Macau, Sanya, Hong Kong, Yunnan, and Tibet; internationally, they favor France, the U.S., Singapore, Switzerland, and the U.K., among others.

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