7/22/2013

Flint & Tinder founder Jake Bronstein wanted to launch a company selling high-end sheets made in the US, but after finding it impossible to get factories on board, he changed course and convinced T-shirt manufacturers to branch out into men's underwear. He raised $300,000 on Kickstarter to get started in April 2012; a year later, he's on track to sell 2.5 million pairs and expand into jeans.

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