9/5/2013

Several studies forecast a surge in digital video production in the coming year as more advertisers shift spending from TV, and the trend might prove a positive one for digital display network providers, Codigo's Matt Deaton writes. "It's simple common sense: If marketers are going to invest more in the creation and distribution of video content via the Web, then why not invest in a system to deliver that same content to the retail space?"

Related Summaries