Diana Schmidtke, who specializes in grooming male celebrities, has special grooming techniques to keep celebrities such as George Clooney, Jon Hamm and Chris Hemsworth looking gruff but good, this article says. She favors tweezing instead of waxing men's eyebrows and uses a special concealer on her male clientele to keep them looking natural. "I work with Jon when he's Jon Hamm. I don't work with Don Draper," she said. "So for me it's always about making him not look too Don Draper. Almost like he just ran his fingers through his hair. Very natural."