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Ray Kingman

Ray Kingman is the CEO and co-founder of Semcasting, a data-as-a-service (DaaS) provider. He leads the company in the development and commercialization of its automated targeting and data offerings. As an experienced innovator in content management, analytics and data visualization fields, Ray directs the day-to-day operations of Semcasting. His extensive experience working in the marketing and advertising industry field allows him to speak confidently on matters of consumer data privacy, identity resolution, brand empowerment, customer acquisition and digital and online marketing.

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Employee-based targeting: The next big thing in B2B
Employee-based targeting: The next big thing in B2B

Semcasting CEO Ray Kingman looks at how employee-based targeting can help B2B marketers fill the top of their sales funnel with qualified prospects to dramatically improve the quality and scale of engagement.

The California Consumer Privacy Act (CCPA) needs to find a middle ground that strikes a balance between privacy and commerce.