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Steve McKee

Steve McKee is the president of McKee Wallwork + Co., an advertising agency that specializes in working with stalled, stuck and stale brands that was recognized by Advertising Age in 2015 and 2018 as Southwest Small Agency of the Year. He’s the author of "When Growth Stalls" and "Power Branding."

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How to mix business and politics (if you must)
How to mix business and politics (if you must)

Brands and companies sometimes have to get political. But they should make sure they understand why mixing politics and business has become their strategy.

The human costs of quarantine on communication
The human costs of quarantine on communication

Isolation has weakened our ability to communicate and to interpret other people's communiation. We must be aware of this vulnerability before we can correct it.

The 5 D's of decline
The 5 D's of decline

What causes corporate decline? And what can leaders do about it?

"Because I said so" isn't the answer
"Because I said so" isn't the answer

Compliance isn't the same as influence, and it's not lasting. All tyrants start out as leaders, but not all leaders become tyrants.

The paradox of risk
The paradox of risk

It’s possible to get so preoccupied with mitigating a risk that we neglect the risk of mitigation itself.

It's time to rouse your inner Churchill
It's time to rouse your inner Churchill

Dealing with the coronavirus isn't quite like leading World War II-era Britain, but the way Winston Churchill led and communicated can still help us today.

Leadership by fools
Leadership by fools

The failure of Brandless shouldn't obscure the larger strategy lesson: If you’re going to do something groundbreaking, you must be willing to at first be thought a fool.

Why your succession plan is failing
Why your succession plan is failing

Succession planning isn't easy, and if you don't prepare, it's even more difficult.

The 3 most dangerous words in business
The 3 most dangerous words in business

Data is important, but it's no substitute for imagination, critical thinking and decision making.

So good that nobody notices
So good that nobody notices

Too many brands forget about the customer as time goes on. Be more like Disney, instead.

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